Food Manufacturers are Missing Out
Last week, Food Manufacture magazine reported on how food and drinks manufacturers may be missing out on innovation in product development, by choosing instead to tweak and adapt existing products.
Matthew Incles, Senior Consultant at Promar International is reported to have advised that food manufacturers need to focus on what’s going on in the market place as well as on refreshing existing products.
Simply put, by sticking with the same product, are you missing out on getting ahead of the game and putting your business at risk of falling behind your competitors?
The same theory should be applied to food manufacturers’ use of technology. “If it’s not broke, don’t fix it” won’t cut it in a modern technological world and whilst the system that you already have but need to keep making changes to may well keep you afloat, your competitors are speeding ahead by centralising their business processes in order to gain the efficiency needed to compete with larger enterprises.
Are you paying for bespoke ERP system changes? Or for separate manufacturing, CRM, accounts and sales systems? If so, then it’s definitely time to try something new!